Effect of covid-19 on e-commerce in the MENA region!

Effect of covid-19 on e-commerce in the MENA region!

Effect of covid-19 on e-commerce in the MENA region!

Effect of covid-19 on e-commerce in the MENA region! We stayed at home for a while to keep ourselves and our fellows from the mortal effect of COVID-19. It is a hard time, and we are still struggling to get all souls safe. But we shall observe the effect of COVID-19 on e-commerce in the MENA region to know how the future of our business will be.

Customers and the effect of covid-19 on e-commerce:

Online shopping is a great way to avoid the crowds and enjoy your purchases in the comfort of your home. You can stay at home and shop whenever you want. For many people, staying at home and shopping online is the best option. This is because many people stayed at home during the Covid-19.

In general, the search on the internet for a product or a service increased by 81%, knowing that the customer ages vary from 16 to 64.

While this segment stayed at home, 90% of them visited at least one e-commerce site, and 47% bought at least one product or service. That happened from Jan 1, 2020, to Jul 31 2020.

And since we are attached to our mobile phones, purchasing through mobile apps increased by 52%.

These rates reflect the size of opportunities that push you towards investing in e-commerce, whether through your website or mobile app.

But what about more details about the effect of covid-19 on e-commerce in the MENA region?

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How did e-commerce increase in the MENA region?

 

 

E-commerce increased in the following countries by:

 

 

1-      KSA 72%

 

 

2-      UAE 66%

 

 

3-      Egypt 54%

 

 

While the rate of purchasing through the mobile apps increased by:

 

 

1-      KSA 62%

 

 

2-      UAE 49%

 

 

3-      Egypt 54%

 

 

And this point notifies you to begin in developing your mobile app to facilitate purchasing for your customers!

 

 

On the other hand, e-commerce growth rates increased in 2020 by:

 

 

1-      UAE 36%

 

 

2-      Egypt 21%

 

 

3-      KSA 20%

 

 

And the average monthly spending of the Arab citizen through e-commerce channels reached to (USD):

 

 

1-      UAE 1310 USD

 

 

2-      KSA 602 USD

 

 

3-      Egypt 304 USD

 

 

And that indicates how people trust online shopping.

 

 

As a result of that, using credit cards to pay increased to:

 

 

1-      UAE 39%

 

 

2-      KSA 35%

 

 

3-      Egypt 27%

 

 

So you should consider e-commerce as a good solution in and after COVID-19, which gets you closer to your customers, especially by buying your products through mobile apps.

This is also a great way to stay in touch with your customers and receive feedback about your products and services. Moreover, it is safe and secure – your customers receive their orders through an app, and you receive your earnings through an app. They are both mobile-friendly, which allows you to access them from anywhere. Using e-commerce also has many other advantages, such as reduced inventory costs and faster delivery times.

 

 

In addition to that, you should be optimistic and change the crisis into an opportunity!

We believe it will be a good moment to share our experience and learn from the mistakes of those who came before us. We are open to your comments to know what you think about it.
This is what we want to tell you: we are grateful for all these difficulties because they have only made us stronger. We are also very excited to see what the future holds for us. Stay with us and believe in our vision that the e-commerce in the MENA region will change forever.

 

 

Stay Safe, Stay Winning!

 

 

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